About Iseda

Our Mission is to create purposeful, natural skincare that honours tradition, nurtures the skin, and respects the Earth — one conscious product at a time.

ISEDA means nature in the Yoruba language — a word that captures the soul of our brand. Rooted in cultural wisdom and a deep reverence for the Earth, ISEDA was born from personal memories and a passion for crafting with purpose.

Inspired by my late father — who made bar and liquid soaps as a hobby during my childhood — ISEDA is a continuation of that legacy. It is my way of honouring traditions, reconnecting with the natural world, and bringing conscious beauty into modern life.

At ISEDA, we believe that skincare should be a ritual of self-respect — for both your body and the planet. That’s why we handcraft our products using natural and organic ingredients that are gentle on the skin and kind to the Earth. We say no to harsh chemicals, synthetic fragrances, and unnecessary additives. You won’t find parabens, SLS, mineral oils, aluminium, or triclosan in our formulas — just the essentials, nothing more.

We formulate with integrity. Every product is designed to be stable, effective, and deeply sensorial — without compromising on safety. Our textures are soft yet purposeful, preserved only with what’s needed to maintain freshness and efficacy.

As a graduate of Formula Botanica, I am committed to ongoing learning and staying at the forefront of sustainable, organic formulation. Because skincare, to us, is more than product — it’s an ongoing commitment.

We are proud to be a brand that honours its roots, values transparency, and embraces the responsibility of creating biodegradable beauty. We are working towards our goal of not leaving harmful traces behind — only nourishment, harmony, and inspiration.

ISEDA is more than skincare — it is a tribute to nature, a reflection of culture, and a quiet revolution in conscious beauty.

Our Commitment to Responsible Packaging

At ISEDA, we believe that caring for your skin should also mean caring for the planet. Wherever possible, we simplify our packaging to minimise environmental impact. This includes limiting the use of multiple components, opting for minimal dispensing systems, and choosing matte paper labels printed with biodegradable inks.

To further reduce waste and avoid synthetic coatings or plastics, product information, including descriptions, key benefits, and full ingredient lists, is provided separately on a recyclable leaflet. This approach ensures transparency and usability while preventing the need for non-biodegradable materials that could harm the environment.

Our choices may appear simple, but they are intentional—each one made with respect for nature and the belief that sustainability begins with small, thoughtful decisions.